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"Good designers know how to stretch a rubber band but not break it." Art Gensler

Posted on by Nayive Kalkach

Mr. Gensler is one of the people that once you´ve heard his opinion on design it is very difficult to take it out of your head. His insight on design is very strong and highlights the importance of time and its impact on what he does. 

I highly encourage you to watch this awesome man talking about design and his explanation of why it matters. If you have time, do a little research on Gensler and find out about them on their website and their youtube chanel. Enjoy!!!

Time changes people and people´s needs change with it. A mature designer will learn to catch these needs and evolve with them. 

A visit to GENSLER, SF.

Posted on by Nayive Kalkach

An awesome teacher gave us the opportunity to visit the office of Gensler in San Francisco. We were received and guided kindly through the office which is divided in two main areas: the administrative area and the creative area. I learned many different things in the two hours that we spent over there but the main one would be that every creative world is very messy and has to give a lot of ideas and brainstorm before getting to the final result. 

For more than 45 years, Gensler has been a pioneer in creating great places than enhance the quality of work and life. They have projects all over the world and the firm grows more and more everyday.